my values
UX as a vessel for positive change
Equity & accessibility
Technology has the power to combat societal inequities and give people capabilities that might not have been a reality for them previously. The design of these technologies can make or break how effective they actually are in accomplishing positive change, and I have always kept this in mind as a designer.
Research-driven decisions
We design for humans, and humans are complex — so assuming we have all the expertise we need without continual research is a big mistake in my book. I love using research to explore and discover user needs and pain points, determine if we are pursuing the right idea to begin with, and evaluate if we built that idea the right way.
Happy users = sustainable businesses
I am a passionate believer in product-led and user-focused business strategies. Strong products that delight users make marketing and selling them much more efficient and genuine. Scalable, sustainable businesses are built from consistent, quality products.
the value I bring
Solid skills & a love of learning
UX Design
I have built up enough experience to know that "soft" skills are just as important as "hard" skills in the UX field! My current UX skills include:
UX Design software (Figma is my favorite)
Working knowledge of HTML, CSS, & Js
End-to-end UX design process: User journeys, Personas, lofi/hifi mockups, prototyping
Project management
Stakeholder collaboration (& mediation)
Agile collaboration (embedded & agency)
Animation (After Effects)
UI Design
My philosophy is that a great UI is a reflection of a great design system. My current UI design skills include:
Design system creation & maintenance (Figma)
Technical UI integration
Visual design expertise
Typography expertise
Mobile vs. desktop UI expertise
Web accessibility best practices
Adobe Creative Suite (Illustrator, Photoshop, InDesign, Xd)
UX Research
I believe UX Research is a necessity for creating successful products, keeping them cutting-edge, and reducing business risk. My current UX research skills include:
Stakeholder management
User interviews, focus groups, concept testing, and usability testing
Surveys
Focus groups
Qualitative analysis (thematic coding)
Quantitative analysis (summary & inferential statistics)
R, Python, Excel, Tableau, and ArcGIS for analysis
A/B tests, tree tests and card sorts
work experience